If you create the vertical video in Premier Pro you can be sure the crop hasn’t had a negative effect on the video.Ĭonfusingly Instagram has a 9:16 ratio for IGTV and Instagram stories. This gives a 4:5 ratio and is perfect for the news feed. You can keep it as 16:9 if you tap the crop button and choose 16:9 but you are not maximising the screen and your beautiful landscape video looks pretty small.īest then to upload a video in a vertical format. No surprise then that many businesses have a presence on Instagram and of course you might wish to upload your own creative video content as well as video content you create for your clients.Ī 16:9 ratio video uploaded to the platform will be cropped to a square. A quick Google for stats on Instagram and I found that 1 billion people use Instagram every month and of those 1 billion visitors 200 million of them will visit a business profile each day. I created it as a reminder and quick reference for myself but if you come across it and find it useful then brilliant!Īs I am sure you know, Instagram is hugely popular and a great way to share photos and videos. Here is my little handy guide on how to do that.
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